Help! I’m having a heart attack! Those storied words, first uttered by someone who has long since been forgotten, have haunted and now inspired Honda’s leadership. Their inspiration has been swift, visionary, possibly comedic, and has led to a new feature. Honda has developed “virtual towing,” a means by which one car can tow another […]
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New Book Analyzes What Makes Honda So Innovative/Awesome
The Washington Post interviewed the author of “Driving Honda” a new book that examines what it calls “the world’s most innovative car company.” Not too many companies get entire books written about them, and those that do are typically dead, dying, or deader than dead, i.e. not positive. The Post’s interview highlighted a number of […]
Consumer Reports Names Accord LX As Top Mid-Size Sedan
We’ve written a lot of stories about Honda over the past eight months, but we’ve never dedicated a post to the mainstay that is the Accord LX, the most basic mid-size sedan Honda offers. Consumer Reports, however, recently announced that the Accord LX is their top pick in mid-size sedan which means that for a […]
What Does the Car of the Future Look Like? Google Googles It
Google released some footage this week of people in the company’s self-driving car in a cutesy video reminiscent of how a toy company would show newborns engaging with mobiles, colorful blocks and stuffed animals. The reason this video merits our attention is that Google is not an automotive company. Many companies that make cars are […]
Honda Becomes First Carmaker to Release Brand of Water
G’day, mate! Today we’re about to get all Australian as we talk about Honda. We won’t be ragging on Steve Irwin (too soon), or discussing the Crocodile Dundee movies (too awful). Instead, we’ll be showing a brief commercial Honda is running in the land down under. The Premise: Honda’s FCX vehicle is so clean, it’s […]